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Digital (DI)
The Digital (DI) business unit bundles OSRAM's businesses that benefit most from the ongoing digitalization process. These range from electronic components and lighting systems to hardware and software for lighting management. The Boston-based subsidiary Digital Lumens, which OSRAM acquired in 2017, addresses industrial customers with energy-efficient lighting as well as sensor- and software-based value-added services such as asset tracking.
DI also includes entertainment applications covering stage, studio, and film set lighting. Special mention should be made of the Italian subsidiary Clay Paky, which for years has been providing lighting effects on the show stage of the Eurovision Song Contest (ESC), as well as the French stage lighting company ADB. In 2017, OSRAM also acquired LED Engin, based in Silicon Valley, a supplier of bright and compact LED lighting solutions. Traxon as a specialist for effective facade illumination is also part of the DI business unit.
As the leading company in lighting for indoor plant cultivation, OSRAM acquired in 2018 the Texas-based Fluence Bioengineering for the fast-growing horticulture sector, and also acquired stakes in the start-ups Agrilution and motörleaf. By illuminating different wavelengths, for example with so-called "light recipes," growers can influence and optimize crop yields, nutrients and flavor.
Lamps for cinema projection and lighting solutions for medical and industrial applications are also part of DI. This includes high-intensity UV lamps used to disinfect surfaces, gases or liquids.
Digital (DI)